NEO Insights - Overview
Landmark research based on 9 years of exhaustive research (900,000 consumer interviews) is now available for the U.S., U.K., New Zealand and Australian markets. They detail for the first time who in these markets are the most influential and valuable consumers and how and why they behave across key industry sectors.
Specific reports, prepared jointly by the Social Intelligence Lab and Roy Morgan International, deliver an abundance of new market and social insights and provide a unique and detailed analysis of consumer behaviour in each country market.